St Stephen’s Primary Church School, Bath, ran a successful crowdfunding campaign on DonateMySchool to raise £8,000 to replace IT equipment. Here’s what Karl Stringer, Chair of The Friends of St Stephen’s had to say about the campaign.
‘We worked with DonateMySchool (donatemyschool.com) to set up a fundraising campaign to replace our ageing laptops and trolleys with a set of 16 Chromebooks. We decided to use this platform to reduce our administration burden, especially as DonateMySchool claims the Gift Aid on your behalf. We had crowdfunded previously, but this had been done manually through filling in forms and cheques, which with online crowdfunding turned into a few simple clicks. When we’d looked into crowdfunding in the past the high fees had been off-putting, but they are much less with DonateMySchool.
DonateMySchool is also great for addressing any GDPR concerns your school may have when fundraising, as I didn’t have access to the donors’ details. The platform was easy to use and their support team had a quick response to questions and offered helpful suggestions for editing our fundraising messages.
The four-week campaign was promoted via the school newsletter and leaflets. We had a big network of supporters beforehand, which was a great help. Donating was simple – all they had to do was register or log in, enter the amount they would like to give and click a button. We had a good response, and it was mainly parents who donated, but we received support from businesses too. We successfully raised £8,012, which included £582 Gift Aid.
We’ve since launched another campaign with DonateMySchool, allowing donors to give regularly by making monthly payments. To any other schools thinking of crowdfunding – do it, it’s easier than you think!’
Karl Stringer, Chair of Friends, St Stephen’s Primary Church School, Bath, Somerset (420 pupils)